In the fall of 2022, a leading global cosmetics and beauty retailer chose Adobe Workfront to replace their current packaging work management database by the end of the year. With more than 100 team members across multiple marketing divisions, the goal was to establish a streamlined approach to manage execution and storage of large numbers of packaging assets for multiple products across five divisions.
With a portfolio of iconic brands that transform the lives of women and men around the world, the company chose Zee Jay Digital as its implementation partner. Known for helping its clients deliver personalized customer experiences at scale, Zee Jay worked closely with the client to optimize digital operations across Global Marketing, Packaging Design & Development, as well as Legal/Regulatory.
Within weeks the implementation was complete. New processes were documented; persona journeys defined; and the solution configured—enabling the company to better compete in the digital age.
