Workflow automation has been all the rage for the last decade, though how many firms can say that automation alone has resulted in operational improvements? In concept, the notion of a dynamic to-do list that magically prioritizes who works on what and when seems to be nirvana, but the reality is that many firms have learned the hard way that operational improvements require a good deal of ground work before selecting, configuring and rolling out a solution. Join Eric Rotkow, Director of Consulting from consulting firm and IHAF member Zee Jay Digital, for a software-vendor-neutral discussion that dispels many myths about workflow, conjuring a practical and speedy approach to laying the ground work and selecting a solution that is set for real operational improvement.
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